Social Media Platform Optimisation Session

In this session we will share updates on Facebook, Instagram and LinkedIn as platforms and the opportunities available through them for organisations. You will learn what makes a good profile and successful pages and groups for your organisation. We will also share our top tips on how to engage with your audience on these platforms by cultivating an active online community and sharing great content!

By the end of this session, participants will be able to:

• Understand what benefits these platforms offer for your business and key features of successful social profiles
• Test multiple forms of content and how they work across the platforms
• Improve engagement using all the platforms available features
• Top tips for creating likeable and shareable content
• Meta Business Suite 101